Lillian’s Floral Studio, located in Nashville, Tennessee, is a boutique floral shop created in remembrance of the owner’s daughter, Lillian Grace. This studio is a way for Lillian’s life to be honored and for her legacy to live on in the beautiful flowers and arrangements curated by her mother.

I served as the lead designer and project manager on the Powell Creative team to develop and design a number of materials including: The refreshed company logo, interior and exterior storefront and pop-up shop signage, delivery vehicle wrap, the design and development of company website, print collateral such as care cards, business cards, promotional cards, and gift cards, social media templates, and the packaging design for the hand-tied bouquets.